EDGEThe global business certification for gender equality.
The certification system for gender equality in the workplace, developed by EDGE, was introduced at the World Economic Forum in Davos in 2011. In the meantime, EDGE is working with some 60 companies worldwide to improve, promote, and guarantee professional equality between men and women.
In collaboration with the client, HDK developed the organization’s strategic brand positioning, created its global brand and visual appearance, as well as the quality seal used for certification. This seal means that a wage is based on work and not on gender. It is a seal that stands for dialogue on an equal footing, bridging family life and working life.
- Bildwelt und Fotografie
- Brand positioning
- Development of the brand and the quality seal
- Corporate design
- Business stationery
- Image folder
- image database and photography